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Health spas Our Competitive Advantage Our vision of establishing Mushy Forage Farms LLC is so as to meet the needs of mushroom loving customers by growing all the mushroom farming business plan pdf mushrooms consumed in America and also to become the leading mushroom business not only in Springfield — Missouri but in the whole of the United States of America as well.
However to attain our vision we would need to have competitive advantage so as to compete favorably with already established mushroom farms while remaining proactive in competing against new mushroom farms that would spring up. Our major competitive advantage is in ensuring that we have hired and competent hands on board to ensure that work on our farm goes on smoothly.
Our hired employees will work in an environment that is conducive so as to ensure that they attain a high level of productivity. Also, we intend to have welfare packages in place that will show our employees that we care about their welfare.
Customers are the most important reasons a business succeeds, especially loyal customers. We intend to have an excellent customer service where all the enquiries, complaints and orders will be promptly attended to.
We also intend to have an incentive referral program for our loyal customers and even our first timers, this will ensure that our customers retain their loyalty to our brand, thereby giving us the competitive advantage we would need to become industry leaders.
Because we know hoe internet inclined the world has become, we intend to push our business via the internet as well, by ensuring we build a user friendly website where all our products and services will be displayed. We will ensure we hire the best web consultant to deploy Search Engine Optimization SEO for our website so that our website will appear amongst top leads, for users searching for mushroom businesses.
Also, we intend to remain active through our social media platforms such as Facebook, Instagram and Twitter. We intend to grow and sell different kinds of mushrooms, such as Shiitake, Oysters, Medicinal Reishi, Lions mane and maitake, so as to be able to take a large share of the market.
We at Mushy Forage Farms LLC intend to generate income for our business from different sources such as; Different kinds of fresh mushrooms such as common button agaricus, criminis, portabellas, shiitake, oysters, medicinal reishi, lions mane, wood ear, enoki and maitake Processed mushrooms frozen, dried, canned Offer consultancy and advisory services Sell eBooks for intending new farmers Give trainings Sales Forecast Due to the fact that mushrooms have zero cholesterol or fat in it, most people have incorporated into their diets, which means there will always be a demand for mushrooms in America and even globally.
Our intention of growing all the kinds of mushroom consumed in the United States of America is enough to not only solidify our position as a leading brand in the business but also means that we would meet our sales target within a year of growing and running the business. We carried out a critical evaluation of our target market via the help of a hired business consultant and we were able to effectively gather facts in the industry that not only analyzed our chances of success but also showed how we intend to make our revenue and profit generation possible in Springfield — Missouri and in the United States of America.
The table below shows the sales projection for Mushy Forage Farms LLC conducted on our behalf by our sales consultant, which took various factors such as location and type of business into cognizance: It should be noted that the sales projection were conducted with several other factors in mind such as that the demand for mushrooms remains stable or increases, and also that there was no downturn in the economy, and that our strategic location would remain the same.
This means that if conditions change, the sales projection might increase or decrease.
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Marketing Strategy and Sales Strategy Marketing ensures that your business, its products and services gets noticed by existing and potential customers. No matter how wonderful a business idea is, without plans and strategies set to successfully market the business, it is likely to fail.
Marketing involves going out and spreading the word about your products and services. In successfully marketing your product, you would need to ensure that your products and or services are well packaged, branded and of the highest quality. This would then determine what price you would set for the product and or service after considering all the costs incurred to produce and deliver.
This is where the purchasing, accounting, producing and marketing team all work together to ensure that the appropriate prices are set so that it becomes affordable to the customer whilst also not causing the company any loss.
Our products can also be sold via wholesalers and through our official website online. All our channels of distribution will be carefully chosen so that we can effectively penetrate the market.
Our marketing and sales team has been fully empowered to ensure that our corporate sales and marketing goals are fully achieved. Most of the strategies that would be used by our marketing team are those that will take cognizance of our overall organizational objectives.
Our aim at Mushy Forage Farms LLC as a standard company is to ensure that we can favorably compete with other leading mushroom farms in Missouri and the whole of United States by ensuring that we draft strategies that will publicize and advertise our mushroom business.
Because we know how beneficial it would be for our mushroom business when we publicize and advertise rightly, we have hired an online publicity consultant to help draft publicity and advertising strategies that we ensure that we sell our mushrooms to all nooks and crannies in other cities of the United States of America asides from Missouri.
It would be noteworthy to state that not only are we carrying out publicity to increase our brand awareness and encourage more patronage from our customers but also to ensure that we communicate the message of our brand effectively.
Some of the platforms we intend to use in publicizing and advertising our mushroom farm business include; Creating a unique website and making sure that we engage our customers vigorously through our webpage Participating in all food festivals and trade fairs for networking purposes Placing adverts in local newspapers, food and lifestyle magazines as well as on radio and television stations Distribute our unique fliers in various strategic locations Make use of our social media platforms lime Instagram and Facebook to promote our different kinds of mushrooms and the business in overall.
Participate in community programs and relevant events Install billboards in various strategies and conspicuous locations all around Springfield — Missouri Our Pricing Strategy Setting a price for any product depends on what was used in procuring and packaging the product, and also what was spent to make the product including the labour used.
While it might not be so easy to set a price on services, physical goods are usually easy to set a price for. Pricing is very important as you must ensure that it will be affordable to your customers but not also make your company worse off, profits wise.BUSINESS PLAN – Oyster Mushroom Cultivation 1 of 8 BUSINESS PLAN – OYSTER MUSHROOM CULTIVATION • INTRODUCTION Mushroom is a nutritious vegetarian delicacy and has many varieties.
There are three main requirements for starting a shiitake mushroom business: 1. At least 3 ½ acres of vacant land for buildings that will hold and grow the mushrooms indoors. GMT mushroom farming guide pdf - Mushroom cultivation offers beneï¬ts to market gardens when it is integrated into the existing business plan sitemap index mushroom farming guide PDF ePub Mobi Download mushroom farming guide (PDF, ePub, Mobi) Books mushroom farming guide (PDF.
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In their business plan submitted to MTI, the Sharoods note that specialty, organic mushrooms is the fastest-growing segment of the U.S.
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